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Global Management Consulting Firm | Bain & Company

Bain & Company is a top management consulting firm. We advise leaders on strategy, marketing, organization, operations, IT and M&A, across all industries and geographies.

Actived: Saturday Nov 21, 2020

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One-Time Offer! Grocers Have a Unique Opportunity to Reset

Promotional spending (the value of all discounts, deals and coupons) runs as high as 10 times operating profit for most high-low retailers. Yet as consumers habituate to promotions, those discounts lose efficacy. At another grocery chain, after extensive elasticity modeling off of past promotions, the grocer began to shift promotional

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Mobile Payments: Finally Ready to Take Off? | Bain & Company

Daily deals (like those from Groupon) or mobile coupons (such as those from UK mobile operator consortium Weve) are among the forms taking shape. The largest segment, representing about two-thirds of consumers, want more convenience from mobile payments—whether it’s a faster checkout, the ability to see a balance or other benefits.

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How to Turn Rewards into Customer Loyalty | Bain & Company

Starbucks collects data on its customers’ demographics, their payments and transactions, their beverage preferences, and more. Using geolocation technology, its mobile application targets users with personalized messages. Loyalty program members might get time-limited coupons, which helps Starbucks raise store use during non-peak periods.

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Mobile payments: Finally ready to take off?

rewards such as discounts, location-based coupons and better loyalty offers. Many in this group are willing to trade their personal data in exchange for better, more relevant offers. Daily deals (like those from Groupon) or mobile coupons (such as those from UK mobile operator consortium Weve) are among the forms taking shape.

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BAIN RETAIL HOLIDAY NEWSLETTER

plexity and operating costs. These disruptive strategies have paid off: T.J.Maxx’s stock price has jumped about 80% over the last 5 years, Aldi is set to grow its US store footprint by 25% in 2018 and Walmart’s same-store sales have increased for 13 quarters in a row. Tapping into the science and psychology of holiday promotions

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BAIN CUSTOMER STRATEGY & MARKETING BRIEF

members might get time-limited coupons, which helps Starbucks raise store use during non-peak periods. Nearly one-fourth of the chain’s in-store purchases in the US now fl ow through the app. Experiential. Sophisticated programs provide customers with a better experience, rather than just more points.

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The Consumer of the Future Part I: Impact of today's

-Dust off the 80’s playbook -Drive simplicity-speed through repeatable models-Increase focus on margin by aggressive cost and cash flow management. ConsumerOfTheFuture_BainStudyJanuary2009v2 4 “Use coupons whenever I buy

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Turning Rewards into Loyalty | Bain & Company

Starbucks collects data on its customers’ demographics, their payments and transactions, their beverage preferences, and more. Using geolocation technology, its mobile application targets users with personalized messages. Loyalty program members might get time-limited coupons, which helps Starbucks raise store use during non-peak periods.

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The Strategy, Science and Psychology of Holiday Promotions

These disruptive strategies have paid off: T.J.Maxx’s stock price has jumped about 80% over the last 5 years, Aldi is set to grow its US store footprint by 25% in 2018 and Walmart’s same-store sales have increased for 13 quarters in a row. Tapping into the science and psychology of holiday promotions

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Building the Retail Bank of the Future | Bain & Company

Retail banking has already become a digital business, spurred by the rapid spread of broadband access and affordable smart mobile devices. Globally, an average of more than half of consumers’ banking interactions took place through online or mobile channels, with an even greater share in digitally advanced markets like the Nordic countries and Australia, according to Bain & Company’s 2013

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